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Transformers: The Last Knight was shot with IMAX 3D cameras.
Our objective was to create a video asset that highlights the IMAX Alexa Camera, show IMAX’s strong connection to the Transformers franchise and clearly message that the film was shot with IMAX cameras – a MUST-SEE in IMAX.
Role: Designer | CD: Debi Struzan | Producer: Keith Sam | Agency: The Mill

Pitch Storyboard

Visual Reference - Material & Movement

Visual Reference from Transformer's trailer